NAI Hunneman approached State6 in need of a rebrand. They were at a crossroads in determining the future of their business and new change was necessary. As part of a team, we conducted extensive interviews and competitive research in order to help NAI Hunneman determine their next steps. With client feedback, I led the team through their new creative direction in designing:
– New Logo & Name
– Brand Guidelines including new font and color families
– Updated Marketing Templates
– New Stationary & Merchandise
– Website UI: hunnemanre.com
